Construct

Construct details. (MORE INFO)

Construct: Social Presence


  • Description
  • Indicators

Note 1: Following are presented the definitions found for the construct in the used references, together with the theory/model.
Note 2: The same construct can be present in more than one theory/model.
Note 3: If the construct was not proposed in the original theory/model, it is identified as "Additional to theory/model".


Definition: An experiential phenomenon in that it is possible for different users to perceive different levels of social presence for a given technology.

Theory/model: Additional to UTAUT
Reference: (Brown, Dennis, & Venkatesh, 2010)


Note 1: This list contains all the indicators (measuring variables) as defined by the authors when proposing/using/applying a theory/model in a context. It also includes the scales used to measure the variables.
Note 2: Some of the indicators are context-dependent.
Note 3: The same construct can be present in more than one theory/model.


IndicatorScaleContextTheory/ModelReference(s)
Using -collaboration tool- to interact with others creates a warm environment for communication.Likert 1-7, Strongly Disagree to AgreeCollaboration ToolUTAUT(Brown, Dennis, & Venkatesh, 2010)
Using -collaboration tool- to interact with others creates a sociable environment for communication.Likert 1-7, Strongly Disagree to AgreeCollaboration ToolUTAUT(Brown, Dennis, & Venkatesh, 2010)
Using -collaboration tool- to interact with others creates a personal environment for communication.Likert 1-7, Strongly Disagree to AgreeCollaboration ToolUTAUT(Brown, Dennis, & Venkatesh, 2010)